Invests in Lighthouse8’s vision & differentiated approach to AI-based digital marketing.; Funds will accelerate further technology development and international expansion
Trondheim, Norway June 6st, 2017. Lighthouse8, a leading international technology company, today announced it has closed a NOK 20 million Series A funding led by Sparebank1 markets . The company will use the capital to build upon its success in the marketing automation space.
After being selected for the Norwegian governments Tech Executive Accelerator program in 2016, the company has seen a considerable international growth & expansion. The proceeds of the Series A funding will be used to strengthen their existing teams in Sydney, Singapore & London. Funds will also accelerate further technology development and expansion into new markets.
Freddy Aursø, CEO of Lighthouse8 said; Traditional digital marketing approaches fall short. Marketers are primed for the next generation of marketing automation solutions – ones that let the marketer oversee the entire customer journey at scale while maintaining control over both media investments and content driven marketing. Leading automation technology & machine learning is what makes these new solutions possible”
The investment enables Lighthouse8 to accelerate growth and development and to take advantage of this growth cycle, through organic growth. By these means Lighthouse8 aims to achieve a leadership role in Europe and further drive its expansion in Asia Pacific.
Lighthouse8 is an international engineering company specializing in marketing robot development, business intelligence and performance marketing. Their teams in Europe and APAC work with some of the world’s leading companies to optimize online business performance and create business value. Founded in Sydney, Australia, the company was named one of the fastest growing companies in Australia at the Smart Company, Smart50 awards in 2014. Since then the company has expanded into Singapore, Scandinavia and the UK market.